The Qloom Story

High-Tech Bike-Wear with hang loose feeling

Qloom stands for functional bike wear that procures an easy-going lifestyle and passion and love to bike sports.

Qloom stands for functional bike wear that procures an easy-going lifestyle and passion and love to bike sports. As a passionate rider Didi Rüegg, founder and owner of Qloom, used the inspiration of surf culture to create a perfect bike clothing line: “We want to transport the feeling of being alive with Qloom and procure the passion for the sport. With Qloom’s innovative and cool designs and of course high functionality, quality and comfort we can ensure great times on the trails.“

Since Qloom has been founded in 2006, the Label has developed a typical look, which Qloom wants to stand out with. The company is located in Switzerland in the canton St.Gallen. In the meantime there are different clothing lines to offer; for bike activities or for relaxing after a exhausting day in the mountains. Sustainability and the economic standards are self-evident for Qloom. For this reason Qloom has taken the opportunity to work with bluesign®-standards, to ensure an environmentally compatible production.

Checking out our collection 2012 you will notice the surf attitude Qloom brought in: fresh, happy colors, flowery designs and unconventional cuts, what all stands for sports pleasure. The collection is organized in two main and two side lines. Qloom has also designed their first fashion line for 2012.